Adweek·2026-04-13
The Cockroach of Marketing Concepts Will Never Die
The sales funnel survives everything thrown at it: academic critique, platform revolution, the endless march of Silicon Valley shamans declaring the next big thing.
销售漏斗经受住了所有冲击：学术批判、平台革命，以及硅谷“布道者”们层出不穷地宣称下一个“风口”。